Value-Based Health Care: New Models For Success

May 8, 2019

The health care industry faces ongoing pressure to cut costs, increase efficiency, and deliver high-quality services to patients. To examine these changes, Ropes & Gray and Bloomberg Law hosted a half-day event that offered legal leaders the latest insights on creating successful value-based health care. This Bloomberg Law briefing, exclusively sponsored by Ropes & Gray, covered the current regulatory framework, effective delivery and payment models, and the pivotal role of technology. Below are videos that capture the program.


Keynote Interview

Bloomberg Law interview with a public sector leader on the current state of value-based health care.  

  • Erica Murray, President & CEO, California Association of Public Hospitals and Health Systems
  • Interviewed by: Shira Stein, Reporter, Bloomberg Law

Value-Based Health Care: Strategic Partnerships

Hospitals and health systems must deploy new tech capabilities as they transition to value-based delivery and payment and are creating nontraditional partnerships with new entrants into the industry who provide alternative health care service delivery models. Hear about new strategic partnerships created through mergers and acquisitions and how they enhance a value-based approach.

  • Mark Dubow, Director, Veralon
  • Debbie Gersh, Partner, Ropes & Gray
  • John Wiegand, Attorney, Federal Trade Commission
  • Moderated by: Kathleen Blake, Senior Vice President, Healthcare Quality, American Medical Association

Updating the Framework: Fraud & Abuse

Business models for value-based health care must navigate today’s fraud and abuse laws carefully and find innovative ways to ensure any incentives and compensation are compliant.  Hear about what violates current fraud and abuse laws, potential penalties for violation, and possible developments in the regulatory framework that will impact value-based care models.

  • Rebecca L. Orttel, Senior Legal Director, Americas, Medtronic
  • Philip J. Paseltiner, VP, Legal - Operational Solutions and Services, Siemens Healthineers
  • Nathana Sharma, Senior Product and Commercial Counsel, Labelbox; Policy and Corporate Counsel, MobileCoin
  • Moderated by: Betsy Mountenay, Analysis Manager, Bloomberg Law

Spotlight Session: Insights from Ropes & Gray

Mark will discuss the challenges of big data research as it applies to value-based health care, including health services research, how to obtain the necessary data, and how organizations are allowed to collect and use data.

  • Mark Barnes, Partner, Ropes & Gray

Essential Technologies: Key Privacy Concerns

Artificial intelligence and other emerging technology tools can streamline data collection and tracking to ensure quality patient reporting and other value-based metrics.  This panel discusses unique PII and PHI privacy issues in health care when implementing this key technology.

  • Kathleen Blake, Senior Vice President, Healthcare Quality, American Medical Association
  • Lucia Savage, Chief Privacy & Regulatory Officer, Omada Health
  • Brian Williamson, Chief Privacy Officer and Associate General Counsel, Clover Health
  • Moderated by: Elena Elkina, Partner/Privacy & Data Management Executive, Aleada Consulting

What’s Next?: The Future of Value-Based Care in the Digital Age

Value-based care has already demonstrated increased savings and quality of patient care, yet health-care organizations still struggle to implement effective business models. This panel explores the current regulatory framework impacting value-based health care, how to incorporate new and emerging technologies into your business model, and where value-based health care is headed so you can prepare.

  • Cindy Ehnes, Executive Vice President, Consulting, COPE Health Solutions
  • Brett Friedman, Partner, Ropes & Gray
  • Steve Phillips, Senior Director, Global Health Policy, Johnson & Johnson
  • Moderated by: Betsy Mountenay, Analysis Manager, Bloomberg Law