Bloomberg BNA Electronic Commerce & Law Report quoted intellectual property litigation partner Peter Brody (Washington, D.C.) in a Jan. 6 column on federal regulators increasing social media advertising enforcement. Mr. Brody explains that the Federal Trade Commission and Food and Drug Administration has been warning the industry about misleading advertising on social media, underscoring the need for marketers to disclose all material connections between advertiser and endorser on social media platforms. Mr. Brody is an advisory board member of Bloomberg BNA’s Social Media Law & Policy Report. (Subscription required)
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