The U.S. Supreme Court is set to decide whether marks that combine an arguably generic term with dot-com are protectable under U.S. trademark law.
IP transactions counsel Emilia Cannella (Boston), IP litigation counsel Evan Gourvitz (New York), and IP transactions associate Gabriel Gillmeyer (Boston) co-authored a Bloomberg Law article that discusses how such marks should be protectable upon a showing of acquired distinctiveness, and that such a result would harmonize trademark law with a modern understanding of domain names and the internet.
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