Simple Mills to Be Acquired By Flowers Foods in $795 Million All-Cash Transaction

In The News
January 8, 2025

Ropes & Gray represented Simple Mills in a definitive agreement to sell the company to Flowers Foods, Inc. (NYSE: FLO) for $795 million in cash. The acquisition was announced on Jan. 8 in a press release.

Simple Mills is a market-leading natural brand offering premium better-for-you crackers, cookies, snack bars, and baking mixes.

The deal team was led by M&A partners Jackie Cohen and Stephanie Lapidus and counsel Tyler Silvey, and included IP transactions partner Erica Han, regulatory partner Kellie Combs, tax partner Scott Pinarchick, antitrust partner Samer Musallam, executive compensation & employee benefits partners Renata Ferrari and Kyle Higley, employment partner Richard Kidd, litigation & enforcement partner Rocky Tsai, real estate partner Sally Davis, finance partner Dan Coyne, and environmental partner Peter Alpert.