Ropes & Gray has advised Integrated Media Company (IMC), a TPG platform dedicated to the new media ecosystem, on the acquisition of a majority stake in Goal from the DAZN Group.
The deal will expand and accelerate the global platform of Goal, already the world’s largest digital football brand, which attracts 150 million unique visitors (August 2020) and offers news, scores, video and editorial content in 19 languages. Under the partnership, Goal will enrich its football coverage and additionally create digital opportunities enhancing the fan experience, advertiser proposition, and overall popularity of the game particularly in growth markets. IMC will also acquire leading German and Dutch portals Spox and VoetbalZone as part of a new venture. Additional terms of the transaction were not disclosed.
The Ropes & Gray team was led by private equity transactions partner John Newton, with private equity transactions partner Elizabeth Todd, tax partner Andrew Howard, and privacy, data protection and cybersecurity partner Rohan Massey. Other members of the team included associates Phoebe Glenister-So, Kenan Ceylan and Victoria Srivastava (private equity), and Will Bryant (real estate). All are based in London.
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